So what is going on with Windows 10 Mobile?

25 Apr

From everything I read, nobody knows.

At the moment it just seems to be speculation as to where Microsoft is heading with Mobile as it appears no sources seem to know, or at least nobody is telling.

In some ways this is becoming the norm for Microsoft, which appears to be managing leaks, or at least the media, far better than previously. Take for example the release of the Surface Studio, there was very little chatter about this before the official announcement and what was available was posted with uncertainty by the respectable news sources.

And so we see the same thing with Windows Mobile. Speculation but nobody calling anything concrete other than for the purposes of click-bait. From my own perspective through reading various we sites I can imagine the following panning out:

  • With the release of the Feature2 branch windows Mobile is essentially being put into maintenance mode to keep enterprises and partners happy for the next several years (think HP with their Elite X3, or the various police forces and governments that have adopted Windows Mobile). This has happened before – I was still doing the occasional piece of work for Windows CE less than 2 years ago and devices were still being manufactured and sold running this OS. I’d be surprised if this wasn’t still the case – if it works, etc.
  • Windows Mobile has lost in the consumer space for now, and any work being done now is primarily for enterprise. Look how much new functionality was added for consumers in the Creators Update. Of course the occasional minor feature will continue to trickle out until the next re-boot is announced.
  • With the C-Shell initiative full Windows 10 on ARM is expected. Yes Windows Mobile was largely Windows 10 recompiled for ARM, but not completely. With the move to XAML (most recently in UWP, but also in WPF to some extent) responsive applications have been a reality for some time, so a well designed app can more easily scale to different screen sizes. The main thing full Windows is missing is a telephony stack and it’s job done (an oversimplification perhaps, but even as a worst case scenario the code is there ready to be ported).
  • The hardware is almost there too. The Snapdragon 835 has even been shown to run full Wn32 apps at (what looks like) full speed.
  • Those apps may be too small to use on a phone screen but… Continuum…
  • The Windows store isn’t anything to get excited about yet, many of the Windows developers I work with barely know of it’s existence, let alone understand it. But with Project Centennial hosting full Win32 apps, the Snapdragon 835 emulation, and the expected announcement of Windows Cloud in the next few days (which reportedly only runs apps from the store), perhaps the store will grow legs.
  • Everything is coming in place with the new vision, with the current minimal Windows Mobile user base, why wouldn’t you make the switch now the planets are aligning?

Bear in mind that this speculation is drawn up through third party sources within the echo chamber of the internet (i.e. Site A reports something speculatively, Site B picks up on this and re-reports, site C sees site A and B reporting it, so it looks likely to be true and reports as such, site A sees site C confirming their speculation and reports this is true, etc..)

There’s a couple of things that could prove this theory wrong:

  • Feature2 branch could be a “we never got rs2 finished on mobile. We need to sort this stuff out then we can merge back with the PC rs3 branch.
  • Microsoft said they had a mobile strategy. They didn’t say that strategy included Windows. Perhaps letting Google and Apple take the OS development pain, and making money off the back of them is a cleverer move, at least in the near to mid term (as a loose analogy SEGA did this after the Dreamcast by becoming a publisher for other platforms rather than making their own hardware). After all, Microsoft is no longer “The Windows Company”, it really is all about services now. Last time I checked Windows was only the third biggest revenue generator at Microsoft.

Essentially, who knows?

The one thing I do know is that I’m planning the switch to Android for family soon, at this point in time it’s the right choice for them. I shall do this with a heavy heart though.

I’m even considering the move myself. After the amount of effort I’ve put into Windows Phone and Mobile over the years (and reward from that to be fair) I’m not looking forward to it. But at the end of the day I’ve got no choice.

And the trouble is Microsoft, once I’m back into Android, I’m unlikely to look at coming back for the next 2-3 years minimum. So whilst I’m still happily tied into Microsoft services for now, I will be more exposed to the competition than currently. And you know what that means…

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